Trade Marketing Manager

Choithrams Dubai, UAE Posted 8 hours ago Unlimited #### **Job Description** * ROI on trade promotions. * Distributor performance and compliance in line with brand team. * To deliver on targeted monthly Brand wise Volume/Value, Distribution & Visibility targets for UAE. * To engage all levers at his disposal to achieve targeted GP of his agency by channel. * Ensure timely Settlement of all claims and debit notes. * Increase in sell-out and sales growth by channel. * Improvement in shelf share and visibility. * Execution score during market visits. * Successful product launches and activation results. * Increase in sell-out and sales growth by channel. * Improvement in shelf share and visibility. * Execution score during market visits. * Successful product launches and activation results. * Participate in all team-working and be an effective team-player at all times. * To achieve set KPIs on Distribution, Visibility (BDA implementation /or share of space as per our market share & planograms) and Market Share Gain. * Sell out and Nielsen data analysis. * Track, measure performance and feedback results on above continuously to team, to improve performance. * SMART objective setting. * Continuously evaluate competition brands and activities and feedback initiatives to stay ahead of them. * Train and ensure FAB’s (features, Advantages and Benefits) for all brands. * Recruitment, Training and Coaching. * Implement of all the NPI’s promotions and promotions within agreed timelines. * Reduce, Control and manage the trade returns and bad goods. * Manage all the trade spends within the limits and timelines. * 25% time spend in trade, working with the team as well as independent trade audits to measure execution. * To take swift action on new outlet openings and negotiate strong BDAs with them. * 100% Compliance with BDA’s in all the territories and renewal of all the BDA’s within the 3 months of expiry. * Overall spend planning and control. Improve ROI and optimize spends. * To Lead and participate in forecasting meetings with suggestions/initiatives to optimize inventory. Ensure customer service level, forecast accuracy and partner case fill rate. * Evaluate competition activities and observe trade/consumer trends. * To participate and share all survey findings (price, competition, category etc). Maintain price index for all SKU’s. * To maintain harmonious PR with trade and prompt & efficient customer service at all the times. * To internally liaise with all departments on relevant matters with good harmony. * Good rapport with Partner, Trade and Team. * To comply with all organization SOPs and HR policies. #### **Skills Description** * Quick learner with strong perseverance skills. * Good eye for opportunities (new space/listings etc.). * Proficiency in Preparing, measuring, tracking (gilling gaps) and achieving target by keeping good grip on execution. * Full understanding of dynamics of FMCE products/trade in UAE. * Dynamic & Energetic team player with an open, positive & curious mind. * Efficient, Result-Oriented with good problem-Solving skills. * Very communicative and expressive. #### **Job Details** **Job Title** Trade Marketing Manager **Job Country** United Arab Emirates **Job City** Dubai **Job Role** Sales #### **Preferred Candidate** **Career Level** Mid Career