Brand & Marketing Manager (Arabic Speaker)

Job Title: Brand & Marketing Manager (Arabic Speaker) **Location:** Dubai Investment Park (DIP), Dubai, UAE **Company:** OVO Luxury Signature **Industry:** Luxury Fashion & E-Commerce About the Role OVO Luxury Signature is seeking an experienced and creative **Brand & Marketing Manager (Arabic Speaker)** to lead our brand development, marketing strategy, and customer engagement initiatives. The ideal candidate will be responsible for driving brand awareness, increasing sales, managing marketing campaigns, and ensuring all marketing activities align with the company's business objectives. Key ResponsibilitiesBrand Management * Develop and execute brand strategies to strengthen OVO Luxury Signature's market position. * Ensure consistent brand identity across all online and offline channels. * Manage brand guidelines, messaging, and visual presentation. * Monitor brand performance and customer perception. Marketing Strategy & Campaigns * Develop and implement annual and monthly marketing plans. * Plan, execute, and monitor digital and traditional marketing campaigns. * Manage seasonal promotions, product launches, and brand activations. * Analyze campaign performance and optimize marketing ROI. Digital Marketing * Oversee social media marketing across all platforms. * Manage paid advertising campaigns including Meta, Google, TikTok, Snapchat, and other relevant channels. * Work closely with content creators, designers, and external agencies. * Improve website traffic, lead generation, and online sales performance. E-Commerce & Customer Growth * Support e-commerce growth initiatives and customer acquisition strategies. * Monitor customer journey and improve conversion rates. * Collaborate with sales and operations teams to maximize campaign effectiveness. * Analyze customer behavior and market trends. Team Management * Lead and manage the marketing team. * Set KPIs and performance objectives for team members. * Ensure marketing projects are delivered on time and within budget. * Develop marketing SOPs, workflows, and reporting systems. Reporting & Analytics * Prepare weekly and monthly marketing reports. * Track KPIs including brand awareness, engagement, lead generation, conversion rates, and sales performance. * Present marketing performance updates to management. Requirements * Bachelor's Degree in Marketing, Business Administration, Communications, or related field. * Minimum 5 years of experience in marketing management. * Arabic language proficiency (spoken and written) is mandatory. * Experience in luxury fashion, retail, beauty, lifestyle, or e-commerce industries preferred. * Strong knowledge of digital marketing, branding, social media, and performance marketing. * Experience managing marketing teams and external agencies. * Strong analytical, leadership, and project management skills. * Experience with Meta Ads, Google Ads, Shopify, CRM systems, and marketing analytics tools. * Ability to work in a fast-paced environment and manage multiple projects simultaneously. Preferred Qualifications * Experience in luxury fashion or premium retail brands. * Knowledge of influencer marketing and content strategy. * Experience in customer acquisition and retention strategies. * Familiarity with AI marketing tools and marketing automation platforms. Benefits * Competitive salary package. * Career growth opportunities. * Employee discounts on company products. * Professional development and training opportunities. * Opportunity to work with a growing luxury fashion brand. **To Apply:** Send your CV to **[email protected]** with the subject line: **"Brand & Marketing Manager (Arabic Speaker) – Immediate Joiner"**. Pay: AED4,000.00 - AED7,000.00 per month Work Location: In person