Digital Marketing Account Manager

### **Job Summary** * Monitor and analyze competitive activities to assess any threat to customer engagement * Oversee all projects related to assigned customers (Product Performance and engagement, especially with respect to digital media channels – SEO, SEM, Display, Email, Social, Affiliates) * Monitor performance of products and services to help define action plans to hit KPIs and value growth of engagement * Demonstrate clear understanding and mastery of the airline technology environment **Customer success and growth** * Develop a deep understanding of the technical and business challenges customers face to identify opportunities to upsell and increase ACV (Annual Contract Value) of products and services * Works with Sales department to define upselling strategies and goals for existing customers * Discuss opportunities for new products with Product Managers to develop products to meet customers’ challenges that might lead to upselling opportunities **Account management** * Oversee communication with the customer; escalate issues * Critical review of account performance * Communicate implemented initiatives; highlight deliveries to the customer * Act as the primary point-of-contact for customers through the entire customer cycle and build relationships with heads of business, stakeholder departments, and partners to maximize long-term revenue opportunities * Manage customer expectations * Be prepared to step in as needed on behalf of other specialized departments in isolated incidents of needed additional support, and maintain sufficient expertise and execution capabilities to do so * Guide, review and ensure the quality of deliverables to the customer (presentations, analysis, assessments) * Work closely with Customer Performance Director to staff projects according to customer needs and plan the execution of strategies and tasks * Reports to the Customer Performance Director, with consistent communication with adjacent departments including Product Implementation, Product/Project Management, Data Analytics, Performance Marketing team, and partners **Required Qualification** * Knowledge in performance marketing reporting tools (Google Data Studio, Google Ads, Tableau, Search Console, Advanced Web Rankings, etc) * Account management experience and strong enthusiasm for sales and account growth * Ownership mentality to independently develop and manage customer relationships * Planning and analytical skills * Strong performance digital marketing knowledge (SEM, SEO, Display, Email, Social) * Experience with extensive knowledge of e-commerce technology and analytics platforms (Google Analytics/Adobe Omniture) * Excellent communication and internal coordination skills * Strong attention to detail and clear communicator and listener, both in-person and virtually * Ability to deliver clear and compelling information to senior level and technical airline teams * A logical, data-driven mindset backed up by a creative and diligent approach to relationship building * Proficiency in Excel, PowerPoint, Word * Bachelor’s Degree, ideally in Marketing, Business, Economics or a related field **Desired Qualification** * Experience with B2B SaaS and/or technology products * Experience managing customers the travel and/or airline technology space * Be able to communicate in Arabic or another MEA regional language * **Company:** Blue Ray Printing * **Employment Type:** Full Time * **Education Level:** Bachelor * **Job Type:** Marketing