Marketing Manager – Real Estate | Digital Marketing, Lead Generation & Brand Growth

KBH Real Estate Development is looking for a **results-driven Marketing Manager** with a strong background in **UAE real estate marketing, digital performance, and lead generation**. This is not a coordination role — we need a **hands-on leader** who can **drive qualified leads, optimize campaigns, and directly impact sales performance**. If your experience is mostly branding without measurable ROI, this role is not for you. **Key Responsibilities** **1. Marketing Strategy & Business Growth** * Develop and execute **data-driven marketing strategies** aligned with sales targets * Conduct **market research, competitor benchmarking, and audience segmentation** in the UAE real estate market * Build scalable strategies focused on **lead generation, pipeline growth, and cost efficiency (CPL/CPA)** **2. Digital Marketing & Performance** * Plan, launch, and optimize **paid media campaigns** across: * Google Ads (Search, Display, YouTube) * Meta Ads (Facebook & Instagram) * LinkedIn Ads * Manage **lead funnels, landing pages, and conversion optimization (CRO)** * Track and improve **KPIs: CPL, ROI, CTR, conversion rates, lead quality** **3. Campaigns, Branding & Content** * Lead execution of **360° marketing campaigns** (digital, social, offline, outdoor) * Oversee **content strategy, social media, video production, and creative direction** * Ensure **consistent brand positioning** across all channels **4. Team Leadership & Revenue Alignment** * Lead internal marketing team and manage external agencies * Work closely with **Sales Team** to ensure **qualified lead flow and conversion improvement** * Manage **budgets, timelines, vendors, and campaign delivery performance** **Requirements** * Bachelor’s degree in Marketing, Business, or related field * **Minimum 7+ years in marketing**, including: * **3+ years in UAE real estate marketing (mandatory)** * Proven track record in: * **Lead generation campaigns with measurable ROI** * **Performance marketing (Google Ads, Meta Ads, LinkedIn)** * Strong expertise in: * **SEO, SEM, Google Analytics, CRM systems, marketing automation** * Experience managing **budgets and scaling campaigns** * Strong leadership, analytical, and decision-making skills Application Question(s): * Do you have a minimum 3 years of UAE real estate marketing experience? * Have you led a marketing team in a managerial role? * Have you managed paid campaigns (Google Ads, Meta, LinkedIn) with measurable lead generation results? Language: * Arabic (Required) Work Location: In person