SEO Expert (SEO, AEO, GEO, AIO, Content Marketing & Paid Search)

Our recruitment is based on competencies or sets of behaviors, skills and knowledge and will focus on finding the best people for the available jobs. The selection process may involve several stages If you meet the requirements you will be required to attend an interview. The interview will be about you and your experience. You will be asked for examples of how you behave in different situations drawing on examples from work, university or your personal life. #### **BENEFITS** * All employees benefits for free (our famous games room, daily breakfast, fruits, coffee and other hot drinks, soft drinks and juices, company days out and parties…). * Flexible and comfortable schedule. * Social insurance. * Paid annual and national vacation. * Working remotely. * Competitive salaries. * Monetary rewards and incentives. * Career possibilities with growing team. * Open-door management policy. * Full Medical insurance. * Accommodation and transportation allowance. * Friendly environment that values innovation and efficiency. * Exciting opportunities for career growth and talent development. * Feedback encouragement. * Recognition and reward programs. * Friendly environment. * Fun committees. * Fun, smart and creative people. * Social benefits. #### **Equal Opportunity** Nile Bits is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. #### **PRIVACY** Nile Bits respects your privacy and takes comprehensive measures to safeguard your personal and business information. We will not share your credentials and business data with any third parties without your permission. Multi-level corporate security policies and procedures ensure prevention from loss, misuse or unauthorized distribution of any business-sensitive information you share with us. SEO Expert (SEO, AEO, GEO, AIO, Content Marketing & Paid Search) **Employment Type: Fulltime** **Job Location: Cairo, Egypt** **Employee Location: Egypt** **Work Arrangement: Remote** **Job Summary** --------------- We are seeking an experienced and results-driven SEO Expert to lead our organic and paid digital marketing efforts. The ideal candidate will have deep expertise in traditional Search Engine Optimization (SEO) as well as emerging disciplines such as: * **AEO (Answer Engine Optimization)** * **GEO (Generative Engine Optimization)** * **AIO (AI Optimization)** This role requires a strong understanding of how content is discovered and ranked across search engines, AI-powered search platforms, and large language models such as Google, OpenAI, Microsoft Bing Copilot, Anthropic, and Perplexity AI. The successful candidate will also be highly skilled in content creation, keyword research, technical SEO, Google Ads management, and performance analytics. **Key Responsibilities** ------------------------ ### **Search Engine Optimization (SEO)** * Develop and execute comprehensive SEO strategies to increase organic traffic, keyword rankings, and conversions. * Perform in-depth keyword research, competitor analysis, and opportunity discovery. * Optimize on-page elements including titles, meta descriptions, headers, schema markup, and internal linking. * Conduct technical SEO audits covering crawlability, indexation, site speed, Core Web Vitals, structured data, and mobile usability. * Build and manage high-quality backlink acquisition strategies. * Monitor rankings and website health using tools such as SEMrush, Ahrefs, Screaming Frog SEO Spider, and Google Search Console. ### **Answer Engine Optimization (AEO)** * Optimize content to appear in featured snippets, People Also Ask sections, and voice search results. * Structure content to directly answer user questions. * Implement FAQ schema and Q&A structured data. * Improve visibility in zero-click search experiences. ### **Generative Engine Optimization (GEO)** * Optimize content to be cited and referenced by AI search engines and generative assistants. * Create authoritative, trustworthy, and highly structured content that aligns with E-E-A-T principles. * Increase brand mentions in AI-generated answers from platforms such as OpenAI ChatGPT, Google Gemini, Microsoft Copilot, and Perplexity AI. ### **AI Optimization (AIO)** * Develop strategies to maximize brand visibility across AI-powered search and recommendation systems. * Monitor AI citations, entity recognition, and topical authority. * Use AI tools to scale research, content creation, and optimization workflows. ### **Content Marketing & Creation** * Plan and manage a content calendar aligned wit