Offline Marketing & Paid Media Specialist

Company Description She Beauty Clinic is a modern beauty and aesthetic clinic in Baghdad, operating through branches in Al-Yarmouk, Zayouna, and Al Arassat. The clinic offers a comprehensive range of services, including laser hair removal, skin treatments, non-surgical aesthetic procedures, and personalized beauty care. A qualified team combines clinical expertise, advanced technology, and tailored treatment plans to deliver safe, high-quality experiences. She Beauty Clinic is committed to ethical practice, continuous professional development, operational excellence, and exceptional client care. The clinic’s mission is to provide a trusted environment where beauty is enhanced naturally and clients feel informed, comfortable, and confident. Role Description The Offline Marketing & Paid Media Specialist is a full-time, on-site role based in Baghdad Governorate, Iraq. This role is responsible for planning and executing offline marketing campaigns, including print, outdoor, in-clinic promotions, events, and partnerships to drive brand awareness and client acquisition. The specialist will manage paid media activities, such as sponsored placements, local advertising, and media buys, ensuring campaigns are aligned with the clinic’s brand and business objectives. Daily tasks include coordinating with internal teams and external vendors, tracking campaign performance, optimizing budgets, and preparing reports on marketing effectiveness. The role also involves supporting client-facing initiatives, collecting market feedback, and recommending strategies to strengthen She Beauty Clinic’s presence in the local market. Qualifications Candidates should possess strong Communication and Customer Service skills to interact effectively with clients, partners, and internal teams. Candidates should possess Market Research skills to analyze local trends, client behavior, and competitor activities for informed campaign decisions. Candidates should possess Marketing Strategy skills to plan, execute, and optimize offline marketing and paid media campaigns. Candidates should possess Sales skills to support promotional activities, drive client acquisition, and contribute to revenue growth. Experience in offline marketing, media buying, or brand promotion in the beauty, healthcare, or retail sectors is beneficial. Ability to work on-site, manage multiple projects, and meet deadlines in a fast-paced environment. Proficiency with basic reporting tools and familiarity with advertising performance metrics. Relevant diploma or degree in Marketing, Business, Communications, or a related