Marketing Manager

The Marketing Manager is responsible for developing and executing integrated marketing strategies that drive brand awareness, revenue, guest engagement, and market positioning for Mallside Hotel Dubai, Curio Collection by Hilton. The role will oversee all marketing initiatives, digital presence, public relations, social media, partnerships, brand compliance, and promotional campaigns while ensuring alignment with Hilton brand standards. As part of the pre-opening team, the Marketing Manager will play a key role in building market awareness, supporting the hotel's launch strategy, and establishing the property as a leading lifestyle destination in Dubai. **Key Responsibilities** * Develop and implement annual marketing and communications plans aligned with the hotel's commercial objectives. * Plan and execute pre-opening marketing campaigns, launch activities, and brand activation initiatives. * Manage digital marketing, website content, SEO/SEM, email marketing, social media, and online reputation. * Coordinate public relations activities, media engagements, influencer partnerships, and press releases. * Develop promotional campaigns to drive room revenue, food & beverage, meetings & events, and other hotel outlets. * Ensure compliance with Hilton brand standards and corporate marketing guidelines. * Manage creative agencies, photographers, designers, and external marketing partners. * Monitor marketing budgets and ensure effective return on investment. * Analyse campaign performance, market trends, competitor activities, and guest insights to optimize marketing strategies. * Collaborate closely with Sales, Revenue Management, Operations, and Corporate Marketing teams to maximize business opportunities. * Support the creation of marketing collateral, promotional materials, and brand assets. * Maintain consistency across all communication channels and guest touchpoints. **Qualifications & Experience** * Bachelor's Degree in Marketing, Communications, Business Administration, Hospitality Management, or a related discipline. * Minimum 2 years' experience in a similar Marketing Manager role within a Hilton hotel is mandatory. * Previous pre-opening hotel experience is preferred. * Strong knowledge of digital marketing platforms, social media management, CRM, and marketing analytics. * Experience managing agencies, media relations, and integrated marketing campaigns. * Excellent communication, presentation, and stakeholder management skills. * Strong project management and organizational abilities with attention to detail. * Proficiency in Microsoft Office and digital marketing tools. **Competencies** * Strategic thinking and commercial acumen. * Creative and innovative mindset. * Strong leadership and interpersonal skills. * Excellent written and verbal communication. * Results-oriented with strong analytical skills. * Ability to manage multiple priorities in a fast-paced environment. * Passion for hospitality, guest experience, and luxury lifestyle branding. Experience: * Hilton Brand: 3 years (Required) * Marketing Manager: 2 years (Required) Work Location: In person